Corberán: "We know how important the game is for the fans"
The coach previews the Sunday derby
Valencia CF remain firm in its commitment to social networks and to reach out, above all, to the younger audience, which is key to the future of Valencianismo. With a presence on the vast majority of social networks and with messages adapted to each of them, the Club has managed to grow on the different platforms to over 11M followers.
Currently, Valencia CF's Facebook profiles lead the Club's social networks with more than 4M followers, but the biggest recent growth has taken place on TikTok, the most popular social network among the younger audience. On this platform, Valencia CF have surpassed 3M followers with different content, which is attractive to the Z Generation.
Thanks to the constant work, Valencia CF has also become one of the leading clubs within La Liga's Plan Impulso. The club has comfortably achieved the objectives set and stands out in its Digital Strategy thanks, among others, to its strategy on social networks, activations with influencers, the expansion of languages (more than six) in the content and projects such as the joint work with LaLiga for the dynamisation of content platforms in China and Asia.
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