Valencia CF and Cervezas Turia bring solidarity to the Trofeu Taronja

On the occasion of the Trofeu Taronja, Valencia CF and Cervezas Turia—Premium Partner of the Club and official sponsor of the match—have launched a special initiative that goes beyond sport and strengthens their social commitment.

The Valencia CF players will take to the pitch wearing shirts featuring an exclusive Cervezas Turia patch, designed specifically for this event. This unique element for the match symbolizes both the special character of the Trofeu Taronja and the bond with a brand deeply rooted in the region.

After the match, these commemorative shirts will be donated to Cervezas Turia’s partner baristas in areas affected by the DANA storm, as a gesture of support and recognition for their continued efforts to keep local hospitality alive.

This initiative underscores the social dimension of the Trofeu Taronja, showing that football can also serve as a vehicle for solidarity, connection, and remembrance.